The media landscape has expanded. The most influential voices now exist across both traditional media and digital media - often with equal reach and credibility. We call the Instagram-native platforms instazines. We work across both. Our network is built through years of work with brands like Marc Jacobs, Christian Louboutin, F.C. København and adidas.
Strategic Communications
Nordic & Global
We build PR strategies for brands entering the Nordic market - and for Nordic brands ready to reach the world. That means knowing which story lands in news media and which one belongs in global instazines.
The strongest campaigns today work across both worlds - combining a feature in an instazine with a placement in a daily newspaper, telling the same story in different editorial languages.
We develop PR strategies and manage media relations across launches, campaigns and events - securing earned media in titles such as Vogue Scandinavia, GQ, Euroman, Børsen, DR and TV2 among others.